The Dodge Challenger SRT Demon 170 will go down in historical past as some of the outrageous and superior manufacturing vehicles ever made. What’s wild is that Dodge priced this factor at a comparatively accessible (when it comes to it’s efficiency) worth. After all, you’ll by no means pay that on the seller. And one seller is taking the cake with what is probably going the costliest Dodge Challenger ever listed on the market.
On paper, the efficiency of the Challenger Demon 170 would possibly make you assume it ought to command supercar pricing. A 1,025-horsepower muscle automotive that runs on E85, has drag radial tires, can hit 60 mph in 1.6 seconds and is able to placing down 1 / 4 mile time of lower than 9 seconds is lunacy. Dodge pricing this factor underneath $100,000 ($96,666) is almost unbelievable. And the corporate did briefly point out making an attempt to sort out markups on the Demon 170. However in fact that MSRP means nothing to at least one Dodge seller in Maryland.
Ourisman Chrysler, Dodge, Jeep Ram in Bowie, Maryland, has just a few SRT fashions in inventory regardless that they’re not in manufacturing anymore. Should you’re nonetheless in search of a Jailbreak or one of many Final Name particular editions, that is your seller. However the crown jewel of their stock is a white Challenger SRT Demon 170. I stumbled upon this randomly one evening watching YouTube. The host of the channel HemiMuscle apparently purchased his 300C from this seller.
In the future — simply over every week in the past now as of this writing — he went into the seller to take a look at what they’ve. A gross sales man he has a superb relationship with by the title of Tony confirmed him round. He mentions they’ve a Demon 170 in inventory and HemiMuscle wished to see it. Tony proceeds to indicate him the automotive and within the video, you may overhear HemiMuscle asking what Ourisman is asking over sticker; Tony says $200,000.
He mentions this markup once more as he’s displaying the Demon 170, which is actually in a glass-enclosed room on the gross sales flooring, nearly like a show case. Considering I could have misheard him, I did some digging, discovered the seller and positive sufficient, the Demon 170 is listed of their stock and it’s marked as much as the stratosphere. Let’s break down the insane pricing.

So the Challenger SRT Demon 170 is attention-grabbing as a result of based on the monroney, it begins life as a daily ol’ Challenger SRT Hellcat. A $20,466 bundle turns it into the Demon 170. That is along with one other $44,375 in choices. It consists of issues that flip it into much less of a drag racer and extra of a drag racer you may dwell with just like the $5,995 Premium Group that has heated and ventilated Laguna leather-based seats, Harmon Kardon audio system. Don’t neglect about that $10,000 sunroof. You get all of this for a complete worth of $135,036. Ourisman is tacking on one other $200,000 to that worth for a grand whole of $334,036. There’s no manner in hell.
Might you get them to come back down on this worth? Most likely, however almost definitely no. Tony mentions within the video for different vehicles on the showroom (like a $20,000 markup on what seems to be a Charger Scatpack Widebody) flooring that if the customer is severe, they will work one thing out. “Your presence is your greatest leverage,” he may be heard saying. Positive, however what sort of leverage can you actually have negotiating towards a markup of that measurement? If in case you have this type of cash, don’t purchase a Challenger. I don’t care what its efficiency is. With a worth like this, right here’s to hoping this factor sits on their lot till the tires deflate.