China’s Nio faces hurdle with Australian launch


Chinese language electrical car (EV) startup Nio hasn’t formally confirmed it plans to promote automobiles in Australia simply but, however it’s already dealing with a hurdle.

Nio lodged a spread of trademark purposes with IP Australia which were opposed by Audi. These names embrace the ES6, ES7, and ES8.

The German carmaker has opposed Nio trademarking these below varied grounds within the Australian Commerce Marks Act 1995.

Audi claims “use of [the] commerce mark is opposite to regulation”, the “commerce mark is more likely to deceive or trigger confusion”, it’s “considerably an identical or deceptively comparable commerce marks”, and the “commerce mark is just like a commerce mark which has acquired a fame in Australia”.

“Audi, like many profitable corporations, is all the time intent on defending its trademark rights comprehensively,” mentioned a spokesperson for the German model.

“A lot of our fashions have been bought for greater than 20 years and have an iconic character – for us and for our prospects. This additionally and particularly applies to our sporty S fashions.

“The corporate talked about has chosen mannequin designations for the Australian market that we consider infringe Audi’s trademark rights.

“For the reason that authorized clarification has not but been formally concluded, we ask to your understanding, that we don’t remark additional on this.”

Audi first filed its opposition to the set of emblems again in December 2022, and the most recent set on this course of shall be a listening to.

At this stage a choice and consequence on whether or not Nio can really legally trademark the names ES6, ES7, and ES8 in Australia hasn’t occurred but.

If the emblems are denied it’s unclear how Nio will proceed if it nonetheless plans to supply the autos regionally.

The Nio ES6 is an electrical SUV that competes towards the likes of the Tesla Mannequin Y and is powered by a dual-motor all-wheel drive powertrain producing 360kW of energy and 700Nm of torque. It’s accessible with 75kWh and 100kWh battery packs, with the latter providing 625km of vary in keeping with lenient CLTC testing.

The Nio ES7 on the hand is a bigger electrical SUV that rivals the likes of the BMW iX and is powered by a dual-motor all-wheel drive powertrain producing 480kW and 850Nm. It’s accessible with a selection of 75kWh, 100kWh and 150kWh batteries, with claimed vary figures below the lenient CLTC cycle of 485km, 620km and 930km, respectively.

Lastly, the Nio ES8 is a flagship three-row electrical SUV that may rivals the likes of the Volvo EX90 and is powered by a dual-motor setup producing 480kW and 850Nm. It’s accessible with the identical battery packs because the smaller ES7.

Along with having a presence in its house nation of China, Nio has additionally been branching out into various European markets. There’s additionally hypothesis it may enter the native market by 2025.

MORE: Model overview: Nio



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